Your one-stop Essentials Shop!

A consortium of like-minded partners, NORAD, AMAS, East African Trading House (EATH) and its sales outlets BESH GEBEYA came to an agreement on 2022 to launch a new initiative of selling fresh produces at an affordable pricing to end users, thus launching BESH FRESH.
It works with famers in Bishoftu, Debrezeit, Menagaesha and 2 more new location in Oromia region, and from poultry farmers in Addis Ababa, Ethiopia as its sourcing market of fruits, vegetables, honey and eggs.

We strive to create a more equitable and transparent agricultural ecosystem by empowering small holder farmers, ensuring competitive pricing for consumers, and fostering economic sustainability through value-driven market connections. We are committed to providing farmers with access to microfinance resources, enabling them to invest in their farms and improve their livelihoods. Through our efforts, we aim to create a more equitable and sustainable agricultural system that benefits both farmers and consumers. Together, we can build a brighter future for all.

BESH FRESH aims to bridge the gap between farmers and consumers by providing a direct and transparent supply chain. This not only benefits the farmers by giving them fair prices for their produce, but also ensures that consumers have access to fresh and high-quality products at reasonable prices. It also offers a convenient online shopping experience, allowing customers to browse and purchase products from the comfort of their own homes. We strive to provide exceptional customer service and continuously expands its product range to cater to the diverse needs and preferences of its customers. 

Scroll to Top